A 1-Day Business Conference for Entrepreneurs, Authors, Speakers and Small Business Owners…

This full day experience has been created JUST FOR YOU ~
a day for education, inspiration and networking,
a day to work ON your business (not IN it),
a day to put your dreams, goals and visions back into action!
With the right mindset, training and tools, opportunities abound.
NOW is your time!

Thursday, March 16, 2023
Torrance Marriott (Los Angeles Area)

The YES I CAN Experience Has Been Planned for you to push “pause” on the daily grind and say YES to

  • Looking at your bigger picture
  • Learning the latest in business trends, techniques and tools (YES, they have changed!)
  • Connecting, networking and masterminding with other entrepreneurs
  • Creating an easy, implementable plan of action!

During our day together, some of the things you will learn are..

  • The four building blocks to a marketable brand. Your brand must be memorable and have a lasting effect with customers for them to want to know more about what you offer. Our guest expert, Kimberly De-Sheilds, publisher of Behind Her Brand, will share the essentials.
  • Easy to implement marketing strategies for 2023 and beyond. Business is being done differently. From websites to social media and speaking to networking, visibility creates credibility (trust) and credibility builds profitability.
  • 3 key essentials to simple content creation that will serve your brand without overwhelming you.
  • How to embrace sales in a fearless way. Whether you like it or not, you are a salesperson. Getting past the fear, becoming confident in your offerings and charging what you are worth are all part of this critical session in sales and increasing your conversion.
  • How to leverage your time to live life based on YOUR priorities. Leveraging your time with team, automation and processes will help you in all areas of your life.

But That’s Not All!

I have invited special guest speakers to share their brilliance with you as well!

Pamela Benson Owens will serve as Mistress of Ceremonies at the YES I CAN Experience and share her “Percolations: Lessons for Leadership” nuggets (based on her book) throughout the conference.

She is the President and CEO of Edge of Your Seat Consulting, Inc and is also serving as the CEO of Six Square. For 25+ years Pam has owned Edge of Your Seat Consulting, a unique consulting firm that is dedicated to assisting for-profit, nonprofit, and faith-based entities. The major focus of Edge of Your Seat Consulting, Inc., is to provide methodologies that help manage perceptions and narratives about complex and challenging issues with courage and strategic passion. She is also known for her podcast “Rooted” as well as “Percolations”.

Pamela serves the community in a variety of capacities with the intentional motive of building a stronger and more equitable community. Pam serves on several non-profit boards, is the co-chair of the Black Fund a partnership with Austin Community Foundation, joyfully serves on the faculty of the Center for Nonprofit Excellence at Austin Community College, is often a guest lecturer at institutions of higher learning and thrives on the opportunities her consultancy work paves the way to assist organizations to be stronger by navigating the nuances of organizational culture.

Kimberly DeShields-Spencer is the award-winning founder and CEO of 4 companies: UImpact, Sow.Reap.Harvest, Behind Her Brand and UImpact Publishing Group.

She is a best-selling author, philanthropist, podcast host, and highly-sought after marketing and branding consultant. Kimberly trains and speaks to organizations and business owners who want to understand what it means to reach beyond what they think is possible in their professions by reaching beyond the limits they find in themselves. Her session, The Four Building Blocks to a Marketable Brand, will give you the pieces you need.

Pamela Benson Owens
kim deshields
Kimberly DeShields-Spencer

Change of Pace + Change of Place = Change of Perspective.

A fresh perspective can change everything, even turning  a “no” into a YES! I want to help you see the bigger picture so you can then break things down into daily to-do’s that will foster your growth, expansion and success!

The golden nuggets include….

  • Rediscovering your why
  • Learning to stand confidently in your strength and power as a YES I CAN  entrepreneur
  • Steps to financial awareness and empowerment
  • Clarity on your next steps towards success
  • A solid strategy that will yield real results

PLUS the day includes my signature MASTERMIND lunch!

If you’ve been to one of our events before, you KNOW about the mastermind and how life-changing it can be! During an extended lunch, you will have the opportunity to dive into your business, getting feedback and brainstorming on your idea or challenge from your peers who can sometimes see further then you can! These masterminds always produce gold!

This Full-Day Event Is For You If You Are Ready To…

  • Be inspired into action
  • Create clear goals & strategies
  • Scale your business
  • Connect with like-minded successful women
  • Be filled with creative ideas & empowering energy

What does the YES I CAN Experience include?

Check out everything you get and what you’ll walk away with….

  • Comprehensive workbook filled with exercises and the nuts and bolts of business strategy, marketing implementation and whole life planning

  • Loads of networking with other success-minded entrepreneurs

  • A scrumptious lunch served during our mastermind

  • Swag (who doesn’t love swag!)

  • My premium “Rolodex” of Preferred Vendors and Resources

  • Your very own YES I CAN Blueprint

  • PLUS new friends, new experiences, and a new perspective on living your YES I CAN

Doors open at 8am.
Sessions begin at 8:30am
Conference ends approx 4:30 with after-glow happy hour

“YES Cathy, I’m in for this incredible event!
Reserve My Seat!”

 Your General Admission Ticket Includes

A full day of learning and business building  PLUS loads of networking and masterminding. You will leave with a strategy to grow and leverage your business.

$397
Only
$247

 Your VIP Ticket Includes

Everything in the General Admission ticket PLUS front of the room seating, a ticket to the exclusive “Denim & Diamonds” Reception on Wed, March 15th, a drink ticket for the after-glow party AND additional zoom training calls with Cathy in April and May

SOLD OUT

LOCATION:
Marriott
Torrance/Redondo Beach

3635 Fashion Way, Torrance, CA

It’s time to step out of your busy fast-paced life into the many charms of coastal California at the Torrance Marriott ~ Redondo Beach! This hotel offers our attendees a beautiful space, friendly service, and an unbeatable location that is easy to access from LAX, Long Beach and Orange County airports as well as by car.
*Discounted overnight rate available.

What clients and attendees are saying…

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About Cathy Alessandra…

She has been there, done that and walks her talk…

Cathy Alessandra, also known as The YES I CAN Coach, is a dynamic, innovative woman who inspires her clients and audiences into action. An entrepreneur for over 27+ years, Cathy has owned and published two magazines, selling them in 2015. She has published five best-selling books on Amazon, created many sought-after online programs and coaches entrepreneurs around the globe using her YES Success System.

Acclaimed by her clients as a “marketing guru”, Cathy will help you dissect what is holding your business back so you can refocus your energy, time and efforts more positively. Her YES Method™ takes you on a path of evolution and empowerment in your life and business so you can make decisions from a place of confidence not comparison.

“As an entrepreneur of 27+ years, I grew a successful business and sold it! I have walked in your shoes. I’ve “been there” and “done that” and do all the same things I teach you to do – to create a business you love while living life on YOUR terms! Let me show you how!”

Questions? Email info@cathyalessandra.com

This 1 day event will set you up for long-term success!

Tickets Available Now at
Early Bird Pricing!

Don’t Delay!

 Your General Admission Ticket Includes

A full day of learning and business building  PLUS loads of networking and masterminding. You will leave with a strategy to grow and leverage your business.


$397

Only
$247

 Your VIP Ticket Includes

Everything in the General Admission ticket PLUS front of the room seating, a ticket to the exclusive VIP Reception on Wed, March 15th, a drink ticket for the after-glow party AND additional zoom training calls with Cathy in April and May.SOLD OUT